INFINITE UPSIDE

Infinite Upside · A book by Vijay Sheth

An $83.5 million land deal.No down payment.

In 2021, Vijay Sheth started PCH Exotics with one McLaren financed at 22% APR. In 2022, he acquired a company losing $80k a month using a $1.25M loan, with a two month runway before bankruptcy. In 2023 came the famous land deal.

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Infinite Upside takes readers inside high-stakes negotiations, operations, and strategy: the journey of avoiding bankruptcy after an $8 million theft by a partner, and the resilience to rebuild after three spinal surgeries.

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Infinite Upside by Vijay Sheth. Black cover with a metallic gold infinity symbol.

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Front cover

Building Wealth With Room to LiveFirst edition · 2026

Go inside the deals

The agreement
changes the outcome.

A fleet can help fill a building. A distressed acquisition can contain more value than its price. A trusted manager can give a recovering founder the time he needs. These are the decisions, with the details left in.

04Buying an islandThe famous land deal

Chapter 6 · Buying a Business That Was Losing

The price was compelling.
The clock was running.

Sheepey Exotics had thirty-eight cars and losses of about $80,000 a month. The acquisition gave Vijay a national business and very little time to change it.

$1.25mAcquisition price
38Cars in the fleet
2 monthsTo fund existing losses
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After considerable back and forth, we agreed on a price of $1.25 million. I financed it with two specialty loans, one for $1 million and another for $250,000. At the existing rate of loss, I had enough capital to support the company for about two months.

The vehicles were the reason I thought the opportunity was worth taking. Exotic car prices had risen enormously during the pandemic. Some models had doubled in value. A calculation that began with what a car had originally cost and subtracted normal depreciation could produce a very different answer from what that car could sell for in 2022.

Across the fleet, the equity was nearly $4 million after the vehicle loans. That made a $1.25 million acquisition price compelling. I could sell some cars, release money tied up in them, and use it to support the turnaround. I also saw expenses I believed the rental company could do without.

An excerpt from Chapter 6

Chapter 14 · The land deal

“This deal
will never close.”

In 2023, seller Bob Dhillon doubted the young buyer would close. Their agreement became the foundation for Macau of the Americas, a smart city development on Ambergris Caye, Belize.

Vijay and Bob Dhillon built a relationship that changed the conversation. Bob eventually told him, “You’re like a son to me.”

Ambergris Caye, BelizeAgreement reached in 2023
Initial purchase price$83.5million
Down payment toward the price0%
733.1 acres
Mahogany Bay, Secret Beach and beachfront along the island’s western coast.
100% seller financed
The full price remained payable to the seller. Taxes and closing fees of roughly $4.175 million were paid up front.
6% annual interest
Interest-only payments. The $83.5 million principal comes due in 2028.
800 more acres
An exclusive option at $120 million, with its own financing terms and a 2031 balloon.

Chapters 7–10 · The years of rebuilding

Three spinal surgeries.
A business to save.

A former business partner and his associates siphoned at least $8 million from PCH’s East Coast branches. In September 2023, an emergency spinal operation saved the use of Vijay’s right leg. With so much of the company depending on him, his absence nearly brought it down.

07–08 / Trust & survival

Saving the company came with a personal cost.

As bills went unpaid, Vijay borrowed personally to keep PCH alive. He later defaulted on that debt, sacrificing the credit he had spent years building.

09–10 / Building again

A client’s yacht opened the next door.

A longtime client asked PCH to manage his yacht, then introduced Vijay to a private-equity-owned fleet. Management agreements, revenue sharing and earned equity expanded the company while he retained full ownership.

Today, PCH manages that first client’s yacht for free, absorbing the labor and marketing costs in recognition of everything he made possible.

Vijay Sheth in a dark coat, standing with his hands in his pockets.

The author

Vijay Sheth

A founder, husband,
and lifelong car enthusiast.

Vijay founded PCH Exotics in December 2021 with one financed McLaren. Its down payment came from borrowing against his fixer-upper rental property in Palm Springs. He remains the company’s president and sole owner, and is the founder and chairman of Macau of the Americas in Belize.

His grandfather’s example shaped his work ethic. Three spinal surgeries changed what he could ask of his body and his company. Family remained his priority through the busiest periods. He lives in Carlsbad, California, with his wife, Bella, and their dog, Lito.

And after all the cars that have passed through his business, his custom-built 2016 Camaro 2SS is still the one he loves driving.

More about Vijay

From Infinite Upside · By Vijay Sheth

The Car
I Still Love

Chapter 1. Before the fleet, there was a hobby.

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I used to love cars and driving more than almost anything else. If I had a few hours away from a job or a business idea, driving was usually what I wanted to do. I liked the design, the sound, the performance, and the unreasonable amount of thought that could go into making an already fast car go faster. I also liked having somewhere to put my attention that had nothing to do with what I owed anybody.

Then I founded PCH Exotics, an exotic car rental company.

There are worse ways to ruin a hobby. I understand that. For much of my life, I would have been thrilled to hear that my future problem was having access to so many beautiful cars that they stopped exciting me. I would have wanted to know which cars, and whether I could drive them, before listening to the rest of the complaint.

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But that is what happened. The novelty went away surprisingly quickly. Fast, rare, expensive, flashy cars became things I had to finance, maintain, move, insure, and make available to customers. I could appreciate a remarkable vehicle and still find my mind wandering toward its next service, the days it was sitting idle, or the amount tied up in it.

Now, driving often feels like work even when the trip has nothing to do with PCH. Once I could effectively choose any car I wanted, the choice became less interesting. I had spent years imagining access as the thing that would make the pleasure greater. Access changed the pleasure itself.

There is one exception: my custom-built 2016 Camaro 2SS. It makes roughly a thousand horsepower at the rear wheels, with substantial brake and suspension upgrades to go with the power. It is my dream build of my childhood dream car. It still makes me smile.

From Infinite Upside by Vijay Sheth

The complete bookSeventeen chapters.
Plenty of life between the deals.
See the contents
  1. 01The Car I Still Love
  2. 02What My Family Gave Me
  3. 03Learning to Run Someone Else’s Business
  4. 04The Door That Opened
  5. 05One Car, Two Loans
  6. 06Buying a Business That Was Losing
  7. 07Trust, Money, and Control
  8. 08When I Couldn’t Keep Going
  9. 09Growth Through Contracts
  10. 10The Company Kept Going
  11. 11Getting My Life Back
  12. 12What Ownership Pays For
  13. 13Choosing the Next Bet
  14. 14The Land Deal
  15. 15Macau of the Americas
  16. 16A Company That Can Think
  17. 17Enough to Enjoy, More to Build

Plus acknowledgments, source notes, and about the author.

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The reader list

Notes from Vijay.

Book releases, selected passages, and occasional notes on what he’s building and learning.

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Infinite Upside

Vijay Sheth

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Vijay Sheth

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