INFINITE UPSIDE

How should the connected business work?

Books about enterprise architecture and digital business design

Reading choices about the operating foundation behind separate applications.

Separate applications can each work while the business still depends on people carrying the same decision between them. A customer agreement, an approval and the financial comparison may describe different versions of the intended work. The architectural question concerns how the business is organized around those connections.

Start with Infinite Upside for an owner's connected information and decisions. Enterprise Architecture as Strategy examines a foundation for business execution. Designed for Digital turns toward the design of established companies for digital business. Choose these when the operating foundation needs more attention than the next application.

  1. Infinite Upside: keeping meaning connected across the work

    By Vijay Sheth.

    Chapter 16 describes financial questions that cross contracts, ownership records, reporting periods and approvals. A useful system needs to retain those distinctions as information moves into an answer and then into a decision.

    The chapter also separates preparing one analysis from building a recurring internal capability. The existence of tools does not by itself justify a larger system that someone will have to maintain.

    Read the memoir first if the business discussion begins with what software can produce rather than what the organization needs to keep coherent. It gives architecture study a concrete owner concern: the same underlying agreement must not change meaning as different people and tools use it.

    The account combines descriptions with desired future capabilities. It is not evidence that a proposed architecture has delivered its aims or a technical implementation guide. Its fit is the work the owner wants the connections to support.

  2. Enterprise Architecture as Strategy: studying the execution foundation

    By Jeanne W. Ross, Peter Weill and David C. Robertson.

    Harvard Business Review Press's 2006 description presents Enterprise Architecture as Strategy: Creating a Foundation for Business Execution around IT infrastructure, digitized processes and the operating model those processes support.

    Choose this perspective when the company needs to study the foundation across its operations. The question reaches beyond completing one software delivery or selecting an analytical model.

    Imagine a fictional group of service businesses that has grown by adding a separate application for each immediate need. Managers now struggle to connect customer commitments with operating and financial decisions. This is an editorial reading situation, not a case reported in the book.

    The historical date matters for technology examples. Investigate the operating-model argument without treating a past system choice as a current product recommendation. A foundation still needs to fit what the actual businesses share and what they need to do differently.

  3. Designed for Digital: examining business design alongside technology

    By Jeanne W. Ross, Cynthia M. Beath and Martin Mocker.

    MIT Press describes Designed for Digital: How to Architect Your Business for Sustained Success around redesigning established companies, with people, processes, data and technology considered together. The original appeared in 2019; the linked paperback was published in 2021.

    Investigate this direction when adopting technology has become easier to describe than changing how the company works. An established business can accumulate digital tools without having considered its design as a whole.

    The fictional service group might bring that question to the book after recognizing that another integration project alone will not settle responsibilities or the intended customer offer.

    Ross's presence in both selections means they share a research lineage. This is a choice of emphasis, not two independent tests of a method. The large established organizations in the publisher's description also differ from a small owner-led company. Read for the business-design inquiry while keeping your own scale and resources visible.

Choose the architectural question

Begin with coherent information across a decision, the foundation for execution or the design of an established business. Bring the recurring work you need the foundation to support.

The systems selection concerns connected decisions more generally. The AI selection examines working with the technology while retaining owner judgment.

Read Infinite Upside for the owner's expectations behind the systems discussion. Try the opening passage before continuing into the later connected-work examples.

Read alongside the book

Chapter 16, A Company That Can Think.

Original commentary and discussion material. Read the full personal accounts in Infinite Upside: Building Wealth With Room to Live, by Vijay Sheth.

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ABOUT THE CONTRIBUTOR

Luna Lim

DIRECTOR OF FINANCIAL RESEARCH & EDITORIAL STRATEGY

SHETH CAPITAL, INC.

Luna Lim writes about business, investing, and the judgment behind financial decisions. She joined PCH Exotics Inc. as Director of Operations in 2022, working across La Jolla and Miami. Today, she reports directly to Vijay Sheth at Sheth Capital, Inc., bringing an operator’s perspective to the ideas she covers.

Based in Pacific Beach, California, Luna is curious about the people behind the numbers: what they’re building, how they weigh uncertainty, and what makes a risk worth taking. Her articles for Infinite Upside follow those questions through the details, with clear explanations and a feel for how decisions play out in everyday business.

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